Social Media Campaign
I was happy to design and supervise the animation for this ad campaign for Command, and it was really fun! The campaign was called "Hangin' with Plants" and the agency's brief was to bring plants to life, like plant babies for plant parents.
I designed the characters based on the photos that would be used, planned the animation, and then my team animated them on top of the video footage. We also created a sticker set for TikTok and Instagram so people could add them to their own plants.
Client: 3M - Command
Agency: Venables Bell
Production Company: Lumberyard Productions
Animation Supervision & Design: Fernanda Frick
Animation by: Camila Gonzalez, Camila Fuentes