In 2018, I was in charge of the Art direction, Character design, and Illustration of all assets for a Christmas short film made for the Chilean department store Paris, in collaboration with Samsung. The campaign focused on the idea of creating a better world by eliminating plastic bags and promoting environmental awareness.

The shorts were shown throughout the Christmas season on a giant screen outside Costanera Center, the largest shopping mall in Santiago. For Paris locations without a screen, we created window display cutouts featuring the characters and designs from the campaign

Credits

Client: Paris - Samsung
Production Company: Creative Digital
General Direction: Cucho Olivares
Script: Cucho Olivares
Excutive Production: Andres Salas
Art Direction, Illustration & Textures: Fernanda Frick
CG Production: Ricardo Solter
Character Animation: Estefania Diaz
Storyboard: Christian Pincheira